Umpqua Bank Phinney Ridge
Site-Specific Brand Artwork
Seattle, WA – 2011
A series of digital prints mounted to Plywerk panels, coupled with vinyl-applied text and illustration. Design highlights the local arts, educational, and community outreach programs available at the Phinney Neighborhood Association. In the spirit of community, this eclectic design brings together a wide range of letterforms, patterns, shapes, and illustrations to celebrate this diverse neighborhood.
Senior Designer – Ditroën, Inc.
Brand Extension
In addition, an illustrated graphic panel mounted to Plywerk shown in the bank’s opening room. Similar use of pattern, color, and graphics connect the illustration to the Umpqua brand, reinforcing a consistent look and feel.
